Building a strong personal brand that we are proud of is becoming increasingly important in today's competitive market. Given the rise in the use of social media platforms and the increasing ease at which we each communicate with each other and compete for jobs, we each need to learn how to create a personal brand. Here are 10 steps to developing a successful personal brand. For more tips take a look through our 125 Personal Branding Tips eBook.
1. Think of yourself as a product. When you buy a product, you scrutinize its applicability to your need. You’re interested in its benefits, its features and its price. Anybody looking at you walks through a similar cycle of evaluation.
2. Identify brands that you think are fantastic. They may be so because you think them to be powerful, emotionally subtle or innovative. Whatever it is that you find compelling in these brands, do your